Lime
Lime
Lime



Lime connects riders to the people and places that matter most, helping bring cities together and inspiring better urban living. In just a few months, a new digital platform was designed and built to launch alongside Lime’s refreshed brand identity and UnLock Life campaign.
Role
Design Direction / Visual Lead
Industry
Transportation
Agency
Fine

Lime connects riders to the people and places that matter most, helping bring cities together and inspiring better urban living. In just a few months, a new digital platform was designed and built to launch alongside Lime’s refreshed brand identity and UnLock Life campaign.
Role
Design Direction / Visual Lead
Industry
Transportation
Agency
Fine

Lime connects riders to the people and places that matter most, helping bring cities together and inspiring better urban living. In just a few months, a new digital platform was designed and built to launch alongside Lime’s refreshed brand identity and UnLock Life campaign.
Role
Design Direction / Visual Lead
Industry
Transportation
Agency
Fine




Part of the UnLock Life campaign, the site balanced inspiration with education. It taught riders how to use scooters safely while making the case to cities and communities that Lime provided real transportation value, not just Silicon Valley disruption.
Part of the UnLock Life campaign, the site balanced inspiration with education. It taught riders how to use scooters safely while making the case to cities and communities that Lime provided real transportation value, not just Silicon Valley disruption.
Part of the UnLock Life campaign, the site balanced inspiration with education. It taught riders how to use scooters safely while making the case to cities and communities that Lime provided real transportation value, not just Silicon Valley disruption.


